The Challenge: A fragmented approach across multiple siloed spas across a collection of premium hotel locations - leading to disparate guest experiences, operational inefficiencies, and lost revenue capture for the hotel.

The COCON Solution: We deployed our full turnkey management solution. COCON conceptualized, developed, and launched YĀTRĀ—a bespoke, overarching luxury wellness identity exclusively for the Montcalm Collection portfolio. We retain 100% operational control, absorbing all elite staffing, compliance, and the daily management of treatment rooms, saunas, steam facilities, and swimming pools, alongside multi-site marketing.

The Outcome: Perfect 100 score in Marriott GSS Quality Assurance, a seamless guest experience across 6+ locations in London and the transformation of an operational headache into a profitable, fully managed commercial asset.

COCON Group was selected as the first-ever outsourced spa partner in the global history of the Okura-Nikko hotel chain. Tasked with elevating an already elite asset, we seamlessly integrated our bespoke staffing and operational frameworks into Okura’s rigorous standards of Japanese hospitality.

The Outcome: We propelled the facility from #6 to the #1 Ranked Spa in Amsterdam on TripAdvisor in just 8 months and have held this position for 5 years.

"COCON's dedication has been nothing short of commendable. Their hands-on approach made them feel like an extension of our own team... COCON delivered great results and surpassed our expectations both in terms of quality and revenue."
– Jos Pallandt, Deputy General Manager, Hotel Okura