Residents now expect what hotel guests get

COCON provides spa treatments and wellness services for serviced apartments, build-to-rent buildings and private members’ clubs in London and Amsterdam, run by the same teams that run and staff our hotel spas.

Residents and members want a massage or facial that is easy to book, a trained therapist, and a treatment room that is clean, quiet and open when they want it. Most buildings have the space but not the team. We bring the team, the menu, the bookings and the reporting, and run it as a service for the operator, not a pop-up.

Who this is for

  • Serviced apartments and aparthotels

    Long-stay guests who want hotel services without a hotel spa. In-room treatments, or one treatment room, keep the offer simple and the footprint small.

  • Build-to-rent and residential developments

    An amenity residents actually use, run by a trained team on a set rota, with a monthly report for the asset manager or operator.

  • Private members’ clubs

    Treatments and wellness programmes for members, under the club’s own brand, with the club keeping control of the member experience.

What we can run in your building

  • A treatment room or small spa

    We set up and run a treatment room, or a small spa with a sauna or steam room: menu, products, therapists, hygiene, bookings and the daily checks and logs.

  • In-room treatments

    Massages and facials in the resident’s apartment, booked online or through your front desk. We bring the therapist, the table and the linen. No fit-out needed.

  • Resident events and classes

    Treatment days and small classes, planned with you around what residents ask for, that give people a reason to use the building’s shared spaces.

  • Reporting for the operator

    Bookings run on Trybe with a live dashboard for you, and a monthly report: treatments, revenue, resident take-up and ratings.

How it works

  • 1. Tell us about the building

    How many apartments or members, the space you have (or don’t), and what residents ask for.

  • 2. We propose a set-up

    A treatment room, in-room treatments, or both, with a menu, opening hours and how it is paid for.

  • 3. We bring the team

    We hire and train the therapists, set up bookings on Trybe and open the service.

  • 4. You get one contact

    One named contact, one monthly invoice and one monthly report. Start small and grow it if residents use it.
Nagomi Spa & Health at Hotel Okura Amsterdam

Run by a hotel spa operator in London and Amsterdam

COCON runs or staffs five hotel spas in London and Amsterdam: three hotel spas for a London hotel group in Mayfair, the City and Shoreditch, Renew Spa at Hilton London Bankside, and Nagomi Spa & Health at Hotel Okura Amsterdam, ranked #1 of Amsterdam’s spas on Tripadvisor.

Residents and members get the same standards of training and hygiene as hotel guests. Our in-room team already brings treatments to hotels in Amsterdam, and the service is available in London.

See the spas we run →

Ask about your building

Questions operators ask about wellness for residences

If your question isn’t here, email info@coconcompany.com. A founder replies within one working day.

Do we need a spa to offer treatments to residents?

No. In-room treatments need no fit-out: we bring the therapist, the table and the linen, and the resident books online or through your front desk.
How small can we start?

Small. In-room treatments only, or a single treatment room, is a sensible first step. We will give you an honest view of likely demand before you build anything.
Can you run it under our building’s or club’s brand?

Yes. Most of our hotel spas run under the hotel’s own brand, and the same applies to a residence or club. We can also help you create a wellness concept of your own.
Who employs the therapists?

We do. We hire, train and schedule them, and you get one named contact and one monthly invoice. Our UK therapists are paid competitively, with commission on treatments.
How do residents book and pay?

Bookings run on Trybe, online or through your front desk, with a live dashboard for you. How residents pay, per treatment or through the operator as an amenity, is agreed with you at the start.
Where do you offer this?

London and Amsterdam, where our teams are based. We are also in conversations with hotel groups and developers in Italy, Greece, Spain and Switzerland.

Thinking about wellness for your residents?

Tell us about the building and what residents ask for. A founder replies within one working day with what we would suggest first.

Running a hotel instead? See in⁠-⁠room spa treatments for hotels, hotel spa management and spa staffing for hotels.

 Ask about your building